Michelle Damico

CEO

A Passionate Chicago PR Pro Who Captures Reporters’ Attention

Michelle Damico has the expertise and passion for storytelling, based on an award-winning career as a broadcast news reporter spanning more than 20 years. She was a beat reporter, newscaster, talk show host and more at Chicago’s WXRT, WBEZ and WGN radio.

After years of creating ear-catching, attention-grabbing stories for radio, Michelle transitioned to marketing and public relations, where she applies her news judgement and writing savvy. She’s especially proud of her team’s news “pitches,” containing catchy PR subject lines that capture journalists’ attention,  lead to interviews and make front-page news.

Michelle has a PR career that includes leadership roles in government and politics, and major Chicago PR firms and marketing agencies.

As a former reporter who has covered a wide range of topics, she’s adept at absorbing all kinds of subjects. She quickly understands your business and helps you communicate your value to customers, investors, stakeholders and employees. Her wide ranging clients include nonprofits, associations and businesses in private equity, logistics, health care tech, manufacturing, real estate tech, construction, wealth management and more.