Are You Wearing a PR Halo?
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Are You Wearing a PR Halo?

  Every month, our clients get quoted, provide content and capture headlines in their high value news outlets, where customers…...
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How Does Michelle Damico Communications Work With Clients?
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How Does Michelle Damico Communications Work With Clients?

This is the first question I’m often asked when I meet with people contact me about launching a public relations…...
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One Easy Question to Build Your Brand
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One Easy Question to Build Your Brand

We asked clients and colleagues a simple question:  What it is like to work with Michelle Damico Communications -- what…...
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Emailing Reporters? Follow These Rules and Make Them Happy
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Emailing Reporters? Follow These Rules and Make Them Happy

My essay originally appeared as a guest blog on Muck Rack, an excellent resource for PR pros and journalists. You should subscribe to…...
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Using Photos to Stand Out?
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Using Photos to Stand Out?

Sharing photos brings your work story to life, not just on Facebook or Instagram, but on your web site as well.…...
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Public Relations 101: Six Tips for Subject Lines That Pop
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Public Relations 101: Six Tips for Subject Lines That Pop

Journalists often complain about the grind of the 24-hour news cycle. They’ve finished writing one news story and it’s immediately…...
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Podcasts for PR: Purposeful, productive, fit for a pauper’s purse!
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Podcasts for PR: Purposeful, productive, fit for a pauper’s purse!

PR People! Podcasts are popular, purposeful, productive, and fit for a pauper’s purse (Ps–irresistable)! Podcasts are something that virtually any…...
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7 Tips to Navigate Journalists’ “Do-Not-Call” Rule
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7 Tips to Navigate Journalists’ “Do-Not-Call” Rule

Effective public relations is a combination of writing and communications skills, which sometimes means breaking the rules. Many reporters and…...
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