Clients’ News Coverage

Below are my clients’ most recent headlines. Or visit these pages to see the most extensive list of news coverage I’ve secured for:

DSC_0282My mission is to get your news to media that matter to you, your business and your customers or stakeholders.  That means identifying priority audiences and the most effective way to reach them. 

 

 

 

 

 

CLIENT CASE STUDY – MARATHON COACH BRENDAN COURNANE 

Coach Brendan discusses the value of good running form with WGN's Dina Bair

Coach Brendan discusses the value of good running form with WGN’s Dina Bair

 

Coach Brendan has a passion for running, and that passion shines through in his coverage. His most recent headlines focused on a major milestone — Brendan’s trip to the Antarctica Marathon to run his 87th race on his 7th continent. My media outreach strategy included distributing a press release to local media — including reporter Bernie Tafoya of Newsradio 780 — listen to Coach Brendan’s 87th Marathon.

Coincidentally that same day, NBC5 Chicago writers were also attracted to Brendan’s news. But they didn’t request an interview — they had all they needed  thanks to images from the Coach’s web site, and content from our press release, “Cournane travels to Antarctica.” They quickly wrote their own story, which aired on the NBC5 Chicago 6 pm newscast.  Bottom line: A well-written press release, supported by strong web content is a PR pro’s match made in heaven.

 

Enhanced by Zemanta

3 thoughts on “Clients’ News Coverage

  1. Pingback: Hiring a PR Firm? Seven Tips You Need Right Now | Michelle Damico Communications

  2. Pingback: Top 10 Reasons Why Your PR Efforts Get You Nowhere | Michelle Damico Communications

  3. Pingback: Hiring a PR firm? Six questions to ask | Michelle Damico Communications

Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>